July 2025 Market Commentary

Liberation Day to Independence Day

What a difference a quarter makes. Equities have reclaimed all-time highs off reflated valuations following major drawdowns corresponding with trade and policy uncertainty. Trump removed a good deal of uncertainty with his “pause” on tariffs and risk markets rallied hard. (Chart 1)

S&P 500 – Last 12 Months

S7P 500 - Last 12 Months

Chart 1. Source: Source: Bespoke. July 11, 2024 – July 11, 2025

The resilience of this bull market in climbing the Wall of Worry is a positive technical testament. A positive policy pivot towards tax reform and eventual monetary easing are intermediate tailwinds in this regard, while we expect the Q2 reporting season to be a major short-term catalyst. However, equities bridged the gap from the policy induced drawdown, the path towards meaningfully higher gains will require some positive fundamental developments.

AI Boom

The most overwhelming positive for the market has been the AI boom. AI related stocks continue to lead the market. The Nasdaq index, since ChatGPT’s release, continues to track closely with the 1990s analogue of the Dot Com Boom. This began with the release of the Netscape web browser in December 1994. As shown below, there’s still a huge amount of runway if this analogue continues. (Chart 2)

Nasdaq Composite % Change in the 5 Years After Netscaped Release vs ChatGPT Release

Nasdaq Composite % Change in the 5 Years After Netscaped Release vs ChatGPT Release

Chart 2. Source: Bespoke. Netscape – December 1, 1994 – December 31, 1999
ChatGPT – November 30, 2022 – June 27, 2025

The surge in enthusiasm around AI and its ecosystems has been the catalyst for the current bull run. There is plenty to be optimistic about as AI has transformed from a specialized tool into a fully democratized general-purpose technology. It is accelerating innovation across equity markets and will be an important exposure for asset allocators moving forward. While the internet and AI analogues are not exactly apples to apples, it illustrates the upside new technologies have in the market.

Economic Fundamentals

Outside of policy, the slowing growth is likely the biggest risk to the current bull market. Economic data has been soft for most of the year and will need to rebound over the next 6 months to justify current valuations. However, growth has recovered from its Q1 contraction and almost more importantly inflation has remained at bay. The Federal Reserve will likely have the ammo to cut rates sooner than expected, which can provide a floor to equity levels.

Starting Points Still Matter

In our two previous commentaries we highlighted that starting points matter. At the beginning of the year, valuations were stretched, and the economy was starting to stall. We argued a catalyst could send risk markets tumbling. Enter tariffs. Fast forward to April and major indices were in 20% drawdowns. In our most recent April commentary, we believed the policy induced drawdown provided an opportunity for risk markets. Now, just 3 months later, indices are back to all-time highs and valuations are stretched again. Many short-term market and sentiment indicators point to overbought and frothy conditions. We believe the short-term momentum and resilient economic backdrop could push equities higher in the near term. However, we do believe “the easy returns” of the last few months are over. We plan to remain tactical during these critical market levels because if risk materializes valuations could quickly re-rate. We still believe policy will be a major factor on markets in the next 6 months and will have to adapt. We remain invested in our rules-based strategies and overweight equities in our fundamental portfolios.

Tactical Asset Allocation Matters More Than Ever

In the shift from the “2% world” to the “5% world,” multi-asset breadth and especially tactical asset allocation have the potential to boost returns without increasing volatility. We believe that consensus allocation methods are likely to fare worse, e.g. “buy the whole market”, target date funds, and 60/40.

We believe that tactical asset allocation will be critical to clients meeting their long-term objectives. Therefore, we continue to stress the importance of tactical management. In today’s environment, advisors are challenged to rethink foundational elements of investor portfolios – which means seeking out strategies that bolster the “core” going forward. We will continue to provide solutions for the next generation of investing.

Fundamental Portfolios

As we enter the third quarter of 2025, our portfolios are positioned slightly overweight to risk. As markets melted down, we have added equity positions in April and are prepared to adjust positioning as the year evolves. Recently, we continued to transfer equity exposure into larger market capitalization areas of the market and increased our exposure to international equities. We decreased credit exposure in our fixed income positions and invested in short-term cash equivalents at the beginning of the quarter but allocated back to credit markets in the middle of May. We expect to remain tactical with our exposure, shifting between credit and duration risk. We will adapt as the facts change and focus on catalysts for investment regime change. As always, we will continue to position our clients for the next generation of investing and will evaluate products for best fit in the global tactical suite.

Changes to Holdings 5/14/2025

(Positioning as of 6/30/2025)

Global Tactical Model Exposures as of 6/30/2025
Global Tactical Model Allocations as of 6/30/2025

Rules Based Portfolios

The technical picture for equities is strong and resilient. Our Momentum strategy remained fully invested in equities throughout the quarter. The momentum strategy performed strongly with the rebound in stocks. The strategy’s performance ranked in the top 4% in its category for 2024. The technical picture for growth stocks remains in an uptrend and would need to see quick price deterioration to trigger a more defensive posture. Our Dividend strategy remained fully invested in equities throughout the quarter and rallied with the rest of the stock market. The technical picture for value remains in an uptrend and would likely need to see quick price deterioration to trigger a more defensive posture. We believe that dividend stocks could be poised to outperform broader equities for the remainder of 2025. After being allocated to longer duration treasuries to start the year, our Treasury strategy shifted towards shorter duration instruments during the quarter. We were able to take advantage of this environment. Rate volatility has created some choppiness, but we expect to allocate to longer duration bonds more frequently for the remainder of 2025 due to our 6-12 month cyclical outlook.

(Positioning as of 6/30/2025)

Rules Based Model Exposures as of 6/30/2025

Blended Portfolios

The blended portfolios are a proprietary mix of our fundamental macro portfolios and our rules-based quantitative portfolios. Through this combination, we were able to take advantage of the sanguine risk environment in the second quarter of 2025. Our top-down asset allocation mirrored our fundamental outlook as we overweighted our tactical allocation and tactical income funds in the strategies. Heading into the rest of 2025, our top-down asset allocation mirrors our fundamental outlook – currently overweight risk assets. Our equity rules-based strategies are currently fully invested, and our fixed income funds are positioned in credit and near cash equivalents while we evaluate opportunities. We will adapt as the facts change and focus on catalysts for investment regime change.

(Positioning as of 6/30/2025)

Blended Model Exposures as of 6/30/2025
Blended Model Allocations as of 6/30/2025

You can get more information by calling (800) 642-4276 or by emailing [email protected].

Photo of JohnBest regards,

John A. Forlines III

Chief Investment Officer

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Term Treasury Index measures the performance of US treasury bonds with long term maturity. The credit level for this index is investment grade. Bloomberg US Intermediate Term Treasury Index measures the performance of US treasury notes with intermediate term maturity. The credit level for this index is investment grade.

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John A. Forlines, III
Chief Investment Officer

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